Concept & Design Process
Trendex has been working pretty hard to craft new ways to showcase what we do. Our added value of Concept & Design is what we feel gives market advantage and we have taken our time to perfect this process as we know it works! For sales tools and presentation materials to be effective, they have to […]
Why Choose Trendex?
Good design is obvious, great design is transparent’. Are you really getting the best design quality for your money spent or are you paying big bucks for someone else’s design with your logo stamped on it? When thinking of design, the end result must be the main focus. Trendex integrates design into the manufacturing process […]
New Website Launch
Trendex has decided to improve our website and social networking sites to better fit customer needs. Here at Trendex, we understand how important it is to have open communication with customers to develop long-lasting relationships. We feel that we are able to do this better than ever with our new website and our social networking […]
Design Thinking
“You have to spend money to make money” What do you want your sales tools to say about your product: that you offer average service or that you offer innovation and creativity? To improve sales you have to invest both time and money into the tools that represent your brand values. But how do you […]
What Does it Mean to Your Business?
How can you package your brand so that it represents your strong identity? A brand is your company’s identity in the marketplace, and it is packaged and delivered to consumers through various methods, including your website, sales kits, business cards, and binders. Packaging is not only a box that contains a product, but a vehicle […]
Well Designed Sample Kits Can Sell Well After The Initial Presentation
Often small business owners get “shiny lure” syndrome when it comes to marketing strategies, losing direction in the midst of ‘shiny,’ attention-grabbing ideas. If this sounds like you, don’t worry! You’re in the company of many other business owners. However, you’re less likely to rack up losses in time, productivity, and budget if you design […]
Branding 101
Your business is a complex web of planning, management, and production. Like any complicated entity, you may have trouble describing it, unless you’ve come up with a way to define it all. Enter: Your brand. Your brand goes beyond your logo or slogan. It is the entire experiences clients or potential clients have with your […]
Sample Kits Achieve Better Results
Can you remember a time when a brochure captured your attention? The answer to that question is most likely no. If you’re like most people, you probably use brochures more often as coffee coasters than as actual reading material. So the question remains: Why are companies continuing to use brochures? Brochures stuffed with product or […]
Standing Out : The 5 Keys to Successful Differentiation
Glad sandwich bags needed a way to get noticed. A staple of homes everywhere, the Glad Corporation would seem to have their product marketing down pat. But facing rising competition, they knew they had to find a way to make their packaging jump out on the shelves. Their solution was adding a zip-lock feature and, […]
Importance of Personalizing your Marketing Message
Grasping the attention of the customer is hard enough and using a mediocre marketing strategy will only push you further away into the crowd. Being innovative is what increases results and keeps a brand distinguishable in the eyes of the consumer. Customized sales display tools have the potential to not only put your brand above […]
