The Challenge

Cold Spring Granite, the leading U.S. quarrier and fabricator of natural stone, was prompted to redesign their sample kit to better align with their values as an environmentally friendly company. Not only did the existing plastic books send the wrong message from an ecological standpoint, but the samples were adhered to the book making them difficult to work with.

The Solution

Trendex partnered with Cold Spring Granite and their marketing agency, Larsen Design, to create a user friendly, green sample kit, and to produce the first portion of the order within a month to replenish Cold Spring's exhausted supply. Trendex was able to deliver on time and to work sustainable materials into every part of the design. The resulting sample kit is 100% recyclable and the samples are removable, making the kit easy to use and enjoyable for customers.

About the Product

The Cold Spring Granite sample kit is durable, beautiful and 100% recyclable, making it the perfect sales tool for this high quality, environmentally friendly, brand conscious company:

• Sample books and slipcase constructed of 100% recycled cover board with a minimum of 90% post-consumer waste content
• Environmentally friendly, 100% cotton book cloth with organic water-based colorants, organic-based fillers, a water-based coating and natural starches for stiffening
• Non-VOC, UV-cured, 100% recyclable screen-printing inks
• Sample tray layers built up using water-soluble, organic adhesive